Material Matters – Pattern Play

Spring 2014 - Pattern Play Tote and Accordion Wallet - Blue Bayou

Soft as leather but strong and practical, our new duo of distinct styles in pebbled PVC are a welcome addition to the Spring lineup. Two members of the design team share more …

Inside Stitch: What inspired this collection?

Lindsay (Senior CAD Artist): This collection was inspired by both our Signature exterior and interior patterns, which are featured on the outside of the pieces. We love the interior patterns and always want to see more of them.

Spring 2014 - Pattern Play Accordion Wallet - Blue Bayou and Clementine

Pattern Play is made of pebbled PVC. Can you talk about why we chose that material?

Liz (Trend Reporter): Textural fabrications are trending right now. We love how this material gives our colors/patterns a new look while staying true to the design philosophies we stand behind; functional, lightweight and easy to clean!

Spring 2014 - Pattern Play Tote - Blue Bayou

How did we come up with the name Pattern Play?

Liz: We knew we wanted to combine the allover and lining patterns on the exterior of the bag, so we let our CAD designers “play” with the patterns until we reached a design we liked. In a way, the name directly relates to the manner of which the bag was designed.

What are your favorite styles from the collection?

Lindsay: I really love the Accordion Wallet. The material never seems to get dirty and I can always find it easily in my purse thanks to the vibrant colors and unique texture of the pebbled PVC.

Shop Pattern Play online and in stores

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Rhythm and Blooms

Tune into the season and prepare for warmer days with the perfect spring playlist, courtesy of our Trend Reporter Liz.

Spring 2014 Pool Friends

1. Counting Stars – One Republic

2. Flowers in Your Hair – The Lumineers

3. Beach Side – Kings Of Leon

4. Let the Groove Get In – Justin Timberlake

5. Here Comes the Sun – Beatles

6. Daylight – Matt and Kim

7. Let’s Go – Matt and Kim

8. Don’t Stop – Fleetwood Mac

9. Happy – Pharrell Williams

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Lisa carries …

It’s a new year and our popular series has a brand new look! We invited Lisa, Executive Assistant for Product Development, and a fitness authority and instructor, to answer a series of questions about her go-to gym essentials.

Lisa carries ...

My name is …

Lisa

I’ve been at Vera Bradley for …

4 years

I currently teach …

Spinning and Group Centergy (Yoga/Pilates), and have 18 total certifications

When I head to the gym, I carry my …

Get Carried Away Tote in Canterberry Magenta

The best thing about this bag is …

The size, zipper closure and all of the interior and exterior pockets

This color fits my personality because …

It’s bold and sassy

If you were to look inside my bag, you’d find …

A Medium Cosmetic with my Colorful Hair Elastics and Stretch Headbands, a Small Cosmetic containing my Polar Heart Rate Monitor, a Ditty Bag for my spin shoes and another Ditty Bag for my swim suit (if I decide to attend an Aqua Fitness class), two extra pairs of socks tucked into the inside pockets, my music for class, a notebook in one of the inside pockets and my water bottle in one of the side exterior pockets

I pair this style with …

My Vera, which holds my paperwork and files for my Group Fitness Director position

A feature you might not know about this style is …

It’s so versatile. You can use it for a weekend getaway, a trip to the gym or as a carry-on for travel. The two expandable, lined pockets on the inside are fantastic!

If I could describe this style in three words, they would be …

stylish, fabulous and functional

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Wild for Orchid

Earlier this year, the global authority in all things related to the color wheel announced Radiant Orchid (18-3224) was the 2014 Color of the Year. “Radiant Orchid reaches across the color wheel to intrigue the eye and spark the imagination,” said Leatrice Eiseman, Executive Director of the Pantone Color Institute®. “An enchanting harmony of fuchsia, purple and pink undertones, Radiant Orchid inspires confidence and emanates great joy, love and health. It is a captivating purple, one that draws you in with its beguiling charm.” We couldn’t agree more, and invited our Trend Reporter Liz to share more about how this vibrant hue is playing into Vera Bradley, and specifically Julep Tulip, this season.

Julep Tulip

While the designing of Blue Bayou was driven by the fact that we absolutely knew blue would be a hit color in 2014, the decision for Julep Tulip’s dominating color was a little more intuitive. The print certainly translates to Radiant Orchid.

We approached the color trends for the Spring 2014 season by looking at how light affects color, which resulted in an ombre effect on our trend boards:

blue color board

Green color board

As we look back at the boards from past seasons, we can see where color has gone and possibly where it will go. Signs of Radiant Orchid are thread throughout the prints.

Pink color board

Exploring the most important color trends is always helpful when deciding which colors to choose for future seasons. We go through several combinations in order to create the perfect palette for each print. Sometimes the difference in shade is hardly recognizable, but we know the slightest change in hue can completely change the finished print.

Julep Tulip colorways

Julep Tulip blends delicate shades of purple-pink that strike a feminine tone. The addition of a few soft greens, similar to 2013’s color of the year, Emerald, and a pattern layout that is both geometric and organic constructs a sophisticated pattern.

Julep Tulip

Pantone says Radiant Orchid is an “invitation to innovate,” and “encourages expanded creativity and originality.” A color that inspires us to get creative … who wouldn’t love that?

How does the Color of the Year inspire you?

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Tie the Knot

Spring’s Soft Fringe Scarf is a lovely piece for transitioning out of cooler temperatures. With so many ways to wear it, we invite you to find the tie that suits you.

European loop 1. Divide the scarf into two equal parts. 2. Hang the scarf behind your neck and widen the loop. 3. Pull the loose ends through the loop, adjust to taste and fluff.

Shell roll 1. Start by hanging the scarf around the back of your neck, with unequal ends. 2. Loop the long end twice around your neck. 3. Tuck the looped end into the back of the scarf. 4. Loosen and fluff.

The infinity 1. Begin by tying the ends together, creating a large loop. 2. Hang the loop over your neck. 3. Twist the scarf. 4. Layer it a second or third time over your head covering and hiding the knot.

Fake knot 1. Tie a loop at one end of your scarf and leave it loose. 2. Slip the other end of the scarf into the loop. 3. Tighten it to your liking.

Layered knot 1. Start by putting the scarf around your neck so the ends hang in back. 2. Then wrap the ends around to the front and loosen the section of scarf around your neck. 3. Tie the dangling ends together and then pull the loop around your neck in front of the knot.

Shop the Soft Fringe Scarf

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Let the sun shine

The beauty of the season is still just out of reach, but there’s no better way to enter a spring state of mind than with these gorgeous warm-weather desktop wallpapers, courtesy of our recent photo shoot.

Spring 2014 Desktop Bike
Spring 2014 Desktop Duffels
Spring 2014 Desktop Lake
Spring 2014 Desktop Surf
Spring 14 Desktop Tree

Spring 2014 Desktop Tulips
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Fresh Picks for Spring

We’re greeting the new year and all the promise it holds with a rejuvenated sense of excitement and a fun new collection. With their resolutions in mind, our design team stopped by to share the styles from Spring they’ll be carrying to reach their goals.

Hybrid Hardshell

Baby Bag Backpack
Getaway Duffel

Charm Necklace

Sleek and Chic Wallet

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Away we go

away we go!

Warmer days are on the horizon and today we welcome a fresh collection of colors to match the forecast. Blue Bayou, Citron, Julep Tulip and exciting new styles in Clementine have officially arrived online and in stores!

Dress your tech. Cover your mobile device
or desktop in bright Spring wallpaper.

Desktop Wallpaper: Blue Bayou

Download: Desktop | Tablet | Mobile

Desktop Wallpaper: Citron

Download: Desktop | Tablet | Mobile

Desktop Wallpaper: Julep Tulip

Download: Desktop | Tablet | Mobile

Clementine Desktop wallpaper

Download: Desktop | Tablet | Mobile

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A closer look: Julep Tulip

Julep Tulip lifestyle

Our third newcomer, Julep Tulip, is a celebration of one of our favorite first signs of spring. Blossoming with shades that elicit thoughts of gorgeous gardens and friendly flowers, this pattern gives hope that warm days are fast approaching. Our Trend Reporter Liz shares more.

Julep Tulip

What inspired it …

This softly structured design, boasting fresh violet, bright magenta and grass green, is inspired by the lavish interior textiles our print designers love to collect. Inside, a stylized garden lattice of woven tonal stripes keeps us grounded. The finished pattern has a hand-panted, almost watercolor appearance that has us thinking of green vines and playful tulips.

Available in …

Julep Tulip fabrications

See the inspiration in pictures. Visit our Julep Tulip board on Pinterest.

Shop Julep Tulip when it arrives online and in stores, along with Blue Bayou, Citron and new styles in Clementine, Thursday, January 9!

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A closer look: Citron

Citron lifestyle

The Spring preview continues with a fun second take on one of our favorite prints for the season, Citron. This pop of not-so-mellow yellow looks lively and ready for the brighter days ahead. Vera Bradley Trend Reporter Liz shares more inspiration from the design team.

Citron

What inspired it …

We transformed this hand-rendered floral pattern into something completely different and exciting with one of the boldest hues of the season. The simple geometric elements, like the playful zigzag interior, deliver a delightful punch with the bold green beside a more neutral gray.

Available in …

Citron fabrications

See the inspiration in pictures. Visit our Citron board on Pinterest.

Shop Citron when it arrives online and in stores Thursday, January 9!

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