In the spirit of this wonderful day, meant to honor the women who have made us who we are, the Vera Bradley E-Commerce team chose to mark Mother’s Day with a very special celebration … Bring Your Mother to Work Day! After all, no matter how old you get, it’s still fun to hold up your artwork and say, “Look what I did!”
Our geographically diverse team drew matriarchs from Indiana, Florida, New York and Colorado, all of whom were more than willing to travel in to see where their son or daughter spends their workweek.



We welcomed the ladies with bagels, carnations and introductions, followed by a brief presentation on a “day in the life of the Web team”; website updates and maintenance, emails, social media and, of course, Inside Stitch. One of the Moms delighted the room with a surprise show and tell – a set of vintage Vera Bradley dresses in Mist Green!


The morning moved along with tours of a few of the other home office buildings, including The Vera Bradley Design Center and our Stonebridge Distribution Center. We regrouped for a few photos and a delicious meal against a Summer Cottage theme (thank goodness the Baby Celebration planners were kind enough to share). A warm feeling spread through the room as each table spent a few hours sharing endearing stories and plenty of laughs.





A final touch? Well … this is Vera Bradley. What would a gathering be without a little retail therapy? It was off to our Jefferson Pointe Vera Bradley Store where the Moms were invited to pick out a favorite style – courtesy of their son or daughter – as a “thank you” for attending our celebration.

Happy Mother’s Day to all of the women who serve as an influential figure in someone’s life, from all of us at Vera Bradley. We hope this day brings you special, warm memories, and all the love your heart can hold. You deserve it!

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